Most teams are still tuning the funnel. Elena Verna thinks that is exactly how you fall behind.

“To be ahead of the competition is not optimization of the problem, it’s reinvention of the solution.”
LPElena Verna, Head of Growth at LovableAI podcast repurposing and social publishing
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Lenny's Podcast · 1:31:55
The new AI growth playbook for 2026
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33 pieces ready · ~40 min
Most growth teams spend their week tuning funnels. Elena Verna does the opposite.
95% innovating.5% optimizing.
to blow their socks off.

If you can dream it, you can ship it.
THIS WEEKThe AI growth playbook, in five minutes
Elena Verna on how Lovable reached $200M ARR…
Lovable hit $200M ARR in one year. Elena Verna runs growth there. Her playbook:
1/6
Most growth teams spend their week tuning funnels. Elena Verna does the opposite.
95% innovating.5% optimizing.
to blow their socks off.

If you can dream it, you can ship it.
THIS WEEKThe AI growth playbook, in five minutes
Elena Verna on how Lovable reached $200M ARR…
Lovable hit $200M ARR in one year. Elena Verna runs growth there. Her playbook:
1/6
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“Right now I’m spending 95% innovating on growth and only 5% on optimization.”
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Elena Verna runs growth at Lovable. That split is the whole playbook.
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Most growth teams spend their week tuning funnels. Here is what we do instead…
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1:31:55 scanned · 8 quotes · 6 clips found
Most teams are still tuning the funnel. Elena Verna thinks that is exactly how you fall behind.

“To be ahead of the competition is not optimization of the problem, it’s reinvention of the solution.”
LPElena Verna, Head of Growth at LovableLovable hit $200M ARR in one year. Elena Verna runs growth there.
Her split, right now:

Fri · 9:15 AM · Show this thread

The only way to create a word of mouth loop is just to blow their socks off.
Every post is built from what was actually said,
then written the way you write.
“Right now I’m spending95% innovating on growth and only 5% on optimization.”
“95% innovating on growth and only 5% on optimization.”41:08
Elena Verna runs growth at Lovable. That split is the whole playbook.
That’s how they hit $200M ARR in a year. Full conversation in the comments.


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No. The AI models that write your posts are used only through providers that neither store nor train on what they are sent.
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